Paralympic superstar Alice Tai signs with Speedo – Pentland Brands

Speedo has announced the signing of British Paralympic swimmer Alice Tai MBE.

Tai is a champion at Paralympic, World, European and Commonwealth level and will look to add to her already stellar career at this summer’s Paralympic Games in Tokyo.

Alice made her Paralympic debut at Rio 2016, landing one gold (4x100m medley relay 34pt) and one bronze medal (100m backstroke S10). When she returned to Britain, she was awarded an MBE for services to swimming.

At the 2019 World Para-swimming Championships in London, Alice delivered the most outstanding performance of her career so far as she scooped seven gold medals – including the women’s 400m S8 freestyle, which had been in the hands of American legend Jessica Long for a decade.

Later that year, she was awarded the prestigious Sunday Times’ Disability Sportswoman of the Year prize, as well as being named Athlete of the Year at the British Swimming Awards, confirming her status as one of Britain’s most-prized swimmers.

On the partnership, Alice says: “My first ever proper race suit was Speedo and it’s really awesome that I can now say that I am officially partnering with the brand – I can’t wait to swim fast for the team.

“I love that the brand is so committed to being diverse and inclusive and it’s great to see them working with both Olympic and Paralympic athletes, so I’m really excited to join Team Speedo.”

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Sean Kavanagh, Global Director of Sports Marketing & Sponsorship at Speedo, said: “We are incredibly honoured that Alice has chosen to join the Speedo team. Alice is one of the brightest swimming stars in the world and we look forward to working with her and giving her all our support to help her maximise her undoubted talent.

“Alice has proven herself to be more than just a fantastic swimmer and, having publicly stood up for what she believes in, we believe she is a fantastic role model to help inspire the next generation of swimmers.”

Alice is the latest addition to Team Speedo and joins fellow UK swimmers Ellie Simmonds, Duncan Scott, Siobhan-Marie O’Connor, Freya Anderson, Tom Dean, Ollie Hynd and Matt Richards.


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