by Rachel Liu
JD has partnered with China Telecom, one of the three main mobile operators in China, to offer over RMB 100 million yuan in coupons for the purchase of 5G phones, in an effort to grow the 5G market and boost the economy. The coupon promotion, which ends October 19th, can also be redeemed in China Telecom’s offline stores.
As 5G and online mobile sales become more prevalent, JD is playing an important role. According to data from leading analysis firm GfK (Grow from Knowledge), online sales of mobile phones accounted for over one-third of all mobile phone sales in China in the first half of 2020. Of these online mobile phone sales, 60% took place through JD, which is now the biggest online sales platform of mobile phones in China.
In order to promote 5G services and appliances, JD is working closely with China Telecom, which now counts more than 50 million 5G customers.
During the China International Fair for Trade in Services (CIFTIS) held last month, JD Logistics and China Telecom jointly released a white paper titled “5G Empowers Future Logistics”, providing a detailed solution for applying a private 5G network to smart logistics. This August, JD and China Telecom jointly launched the “JD PLUS x China Telecom Membership Card”, to provide coupons on mobile phone top-ups and shopping. Additionally, during the 2019 Singles Day (November 11th) Shopping Festival, JD and China Telecom jointly launched the first online 5G data package.
In the future, China Telecom and JD will explore the application of 5G more deeply in AI, smart transportation, autonomous vehicle delivery and more.