Laithwaite’s Wine sees boom in home deliveries with Yodel

Laithwaite’s Wine has seen an increase in home deliveries and subscriptions, with 31.5m bottles delivered by Yodel, the UK independent parcel carrier, this year to date.


Yodel is one of the delivery partners for Laithwaite’s Wine, providing customers with a choice of delivery options as they take advantage of the convenience of doorstep delivery.

The sharp rise in the number of deliveries is reflective of a wider industry trend. A recent report from British Retail Consortium (BRC) and KPMG shows that lockdown has permanently changed some consumer’s shopping habits as online shopping continued to boom into late summer.

As Yodel looks to support Laithwaite’s continued success, customers will have access to Yodel’s Xpect service, which provides customers with regular updates on their parcel, including a two-hour window for delivery on the morning that it is due. Purchasers will also be able to use Yodel’s Xpress service, which enables them to track their parcels online throughout the delivery process and rearrange their deliveries if need be.

Sam Holden, chief commercial officer at Yodel, commented: “With consumers up and down the country continuing to work remotely, online retail is consistently demonstrating its convenience across all sectors.

“With our specialist skills and expertise in drinks delivery, we pride ourselves on ensuring that delicate goods are handled with care and delivered on time. We’ve seen our partnership flourish with Laithwaite’s Wine over the past 20 years which has given us a solid foundation to build on, and we’re excited to play a part in the next stage of their success story.”

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Philippa Strub, Managing Director at Laithwaite’s Wine, commented: “I’ve been incredibly proud of the reaction from our teams this year to continue providing for our loyal customers. Our customer service ratings have been outstanding during a difficult period and our family of winemakers around the world have been thankful to our customers for helping them stay afloat. Needless to say, a long-standing and trusting relationship with Yodel has played a huge part in adapting so quickly.”

Yodel delivers around 160 million parcels per year on behalf of around 1,000 clients. To find out more about the services offered and how they could work with your business, please visit:

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