Ticketmaster are proud to be supporting #LetTheMusicPlay, highlighting the urgent issues the live entertainment industry across the UK is facing due to the coronavirus outbreak.
Hundreds of artists including Coldplay, Dua Lipa, Liam Gallagher, Little Mix, Ed Sheeran, Lewis Capaldi, Take That, Sam Smith, Beverley Knight and Muse have pledged their support for the campaign, signing a letter sent to Oliver Dowden – the UK’s Secretary of State for Digital, Culture, Media and Sport.
How to get involved in #LetTheMusicPlay
The campaign is now encouraging fans to show their support for live entertainment, posting videos and photos from the last live show they attended across their social channels and using the hashtag #LetTheMusicPlay.
Remember to tag @TicketmasterUK as we’ll be sharing some of our favourites throughout the day.
“UK live music has been one of the UK’s biggest social, cultural, and economic successes of the past decade,” the letter reads. “But, with no end to social distancing in sight or financial support from government yet agreed, the future for concerts and festivals and the hundreds of thousands of people who work in them looks bleak.
“Until these businesses can operate again, which is likely to be 2021 at the earliest, government support will be crucial to prevent mass insolvencies and the end of this world- leading industry.”
The importance of live entertainment in the UK cannot be understated. As well as offering unique experiences to fans across England, Scotland, Wales and Northern Ireland, the live music industry added £4.5bn to the UK economy in 2019 – supporting 210,000 jobs.
As the effects of the pandemic continue, the industry is now facing job losses of up to 50% of the workforce, a true catastrophic loss of skills.
Home to some of the best and most popular global venues – from grassroots to vast stadiums and arenas – the UK live music scene are set to lose 5 million visitors. Grassroots venues in particular face uncertain times with 90% under threat of closure. A £50 million cash injection would help ensure their future.
Festivals are also facing bankruptcy across the UK as they respond to widespread cancellations, affecting around 85,000 jobs.
“The UK’s venues, festivals, performers and crew bring so much to this country’s culture and economy, but they are now facing desperate financial challenges,” says Glastonbury Festival organiser Emily Eavis. “If the government doesn’t step up and support the British arts, we really could lose vital aspects of our culture forever.”
#LetTheMusicPlay is campaigning for the Government to reveal a clear, conditional timeline for fully reopening venues, a business and employment support package and full VAT exemption on ticket sales.
“I am proud to have had the chance to play through all the levels … small clubs, then theatres and ballrooms and into arenas, and of course festivals in between each touring cycle,” says pop superstar Dua Lipa. “But the possibility for other emerging British artists to take the same path is in danger if the industry doesn’t receive much needed government support in the interim period before all the various venues, festivals and promoters are ready and able to operate independently again.”
Ticketmaster stands alongside festivals, venues, and the entire live entertainment workforce across the UK. We ask fans to do the same, pledging their support for the live music industry across social media using hashtag #LetTheMusicPlay and tagging @TicketmasterUK.